Episode#6: Fast Data Movement and Sustainable App Growth with Josh Lloyd
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Description
In this episode of our mobile growth podcast series, Josh Lloyd, Managing Director at Envision Digital joined us to shine a light on your app growth and delved into the fast data movement happening right now and how apps can leverage it to provide sustainable growth.
(00:00) - Introduction
(01:00) - Get to know Josh Lloyd
(04:39) - Misconceptions of scaling paid user acquisition
(11:23) - What is fast data and how to apply it?
(16:18) - Reliable fast data infrastructure
(21:14) - Funnel optimization
(31:52) - Change in CPI performances compared to previous years
(37:00) - Intent vs Non-intent ad platforms
(42:22) - App idea?
(55:58) - Closure
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