While we all have personal preferences and opinions, this week Gina and Nedra share some of the considerations they've taken into account as they've named their businesses in the past. From cliches to treading on others' names to SEO we cover things you might want to consider when thinking of the best name for your business. Hopefully there's one or two things in here that might be useful to you! You can also find this week's episode on our blog: https://metromidwifery.com/?p=4025