In the field of neuroscience, it’s easy to ask questions. This week's Retire Sooner guest, Michael Platt, is known for developing innovative ways to find the answers. A professor of Brain Science for Business at the esteemed Wharton School, Platt joins Wes Moss to talk about the brain science of loneliness and some ways one can improve the health of your personal connections to help nurture your happiness later in life. They look at what types of data trigger our brains for marketing, business, and interpersonal purposes. Platt also explains why our social circles may get smaller as we get older, and why maintaining long or deep friendships may be harder for men than women. He also notes how the big social move to Zoom because of the COVID-19 pandemic has affected our abilities to connect with each other, as well as the long-term and gender-related effects of social media. Learn more about your ad choices. Visit megaphone.fm/adchoices