Eric Martin shares his entrepreneurial journey, starting with his background and passion for making money. He discusses how he started his concrete business and the importance of marketing and lead generation. Eric emphasizes the value of trial and error in business and the importance of building a reliable team. He also talks about expanding into other businesses and setting goals for the future. Eric shares his thoughts on networking and mentors, as well as his daily routine and work-life balance. He concludes by discussing his use of TikTok for business and the impact it has had on his success. In this conversation, Eric Martin shares his experiences and insights as an entrepreneur in the construction industry. He emphasizes the importance of being the middle man and finding ways to provide value to customers and subcontractors. Eric also discusses the entrepreneurial mindset, the need for persistence and adaptability, and the benefits of taking action. He encourages aspiring business owners to start without waiting for everything to be perfect and to focus on finding customers and making money. Eric shares tips on generating leads, expanding a business, and utilizing virtual assistants. He also highlights the significance of continuous learning and building relationships in sales and business. Real Business Owners. No Side Conversations. Action takers Only 🚀 Every Other Monday Join our 100+ subscribers to the Free Business Ownership Newsletter for insider tips, cutting edge strategies, and personal tool recommendations: www.mustbenice.news Follow us on LI: @Must Be Nice Follow us on IG: @MustBeNice.News