Audio File:& Download MP3Transcript:& Terry Morreale: & Hi, this is Terry Morreale from the National Center for Women and Information Technology or NCWIT and this is part of a series of interviews we're having with fabulous entrepreneurs, women who have started IT companies in a variety of sectors, all of whom have fantastic stories to tell us about being entrepreneurs. With me is Larry Nelson from W3W3.com. Hello, Larry. How are you? Larry Nelson: & I'm excited to be here, of course. This is an absolute favorite series that I'm involved with, W3W3, and the fabulous women and the entrepreneurs and the people who are doing things. You can hear it all here. Terry: & Good. Tell us a little bit about W3W3.com because these will, of course, be available on W3W3.com as well as the NCWIT site. Larry: & We'll also have it in our podcast directory so those that listen to it via podcast. We'll have it on our blog, also. We've been doing this since January '99. We are just really excited and pleased that we are focused strictly on business. Terry: & Today we are interviewing a serial entrepreneur who has started everything from bookstores to IT consulting firms. Jenny Lawton is the president of MakerBot. MakerBot is a company that specializes in 3D printers and has been on the cutting edge of the industry since its inception. Jenny has been with the company since 2011 and has been responsible for the overall strategy and growth of the company, including strategic partnerships, product development, and retail. Before we start, Jenny, tell us a little bit about the latest at MakerBot. Jenny Lawton: & MakerBot's been busy. We just came back from a consumer electronics show in Las Vegas where we announced three new hardware product lines and five new software products and applications that create a 3D printing ecosystem. We're very proud to finally launch these products after a good, long year of development. Terry: & Tell us how you first got into technology. Jenny: & My getting into technology was, my parents would probably, say a real accident. They don't quite understand it. My father has a PhD in Middle Eastern History and my mother has a master's degree in Sociology so my graduating from college with a degree in Applied Math was a real anomaly to them. On top of it, my only brother went to art school so to say it was an accident is not an overstatement. All of my upbringing was around Liberal Arts and reading and learning about history and how people work. When I went to college I started out to become a doctor and I found out when I started my program at school that chemistry was really hard. And so, I decided to do something that I felt was a lot easier for me which was math. That's where I really fell in love with learning about logic and how things work and solving problems, which I think is a lot of what's behind technology. My entrance into technology came in going to college as a math major. My path to technology wasn't direct. I left college and worked with several engineering firms that really weren't technology based but my third job I started working at MIT Lincoln Laboratory, which is an academic laboratory that's funded by the military as well as MIT where there's a lot of defense work that goes on. I really fell in love with real time programming. I worked on a radar project. I just loved the way that computers could make things work. That's really where I fell in love with technology and all things...And the Internet and learning how to make things work. Terry: & What technologies do you think are cool today? Jenny: & I still am really connected to the Internet. I know it's passÈ at this point but I left the technology industry for about 10 years. I was both shocked and also really heartened to come back into the world and find out that there have been a lot of advancements in technology but there's still so