Episodes
Guest Tom L. Drew is a longtime attorney in Des Moines, Iowa. He reached out to New Solo and host Adriana Linares for help modernizing his practice and getting the most out of today’s tech. Drew is comfortable with computers, but he’s always looking for newer, better, more efficient methods. As a long-time paperless operation, Drew’s office was in a good place when it went remote during the COVID-19 pandemic. As his office went to a work-from-home environment, Drew was quick to incorporate...
Published 03/17/22
Guest attorney Ruth Carter is nothing if not transparent. A client’s failure to plan should not be a cause for crisis to an attorney! Carter talks openly and honestly with host Adriana Linares about being clear with clients. Tell them your rates up front, even put them on your website. And set “rush rates” for any work that suddenly pops up, it sets expectations and encourages clients to think ahead and plan accordingly. Is your firm incorporating “rush rates” into client contracts? Plus, we...
Published 02/24/22
In an innovative and self-care focused episode, host Adriana Linares talks with author, professor, attorney and self-proclaimed “poster child of introversion and shyness” Heidi Brown. Hear how she learned to succeed in the high-pressure atmosphere of legal practice.  Learn to untangle your communication traits and internal turmoil. Listen to your mind – and your body – and understand your strengths and abilities. If you struggle to speak up, to confidently share your ideas, or understand how...
Published 01/13/22
Lift your practice by lifting others. Host Adriana Linares talks with attorney and community leader Eugene Pettis about how his lifelong commitment to community service built his brand and his business.  Pettis, the first African American president of The Florida Bar, made a conscious effort to carve out time for giving back, leading literacy and education efforts and fostering open, honest communication while seeking solutions. Public service builds connections, brand, and ultimately...
Published 12/16/21
If you’re starting or running a solo or small law practice (or even working in a larger firm), it’s important to remember you are not out there on your own. The ABA Law Practice Division (ABA LP) is loaded with resources to help you succeed and grow your business.  ABA LP Chair Heidi Barcus and Vice Chair Mary Vandenack join host Adriana Linares for a deep dive into the four pillars of success: marketing, management, finance, and tech (not to mention your own well-being). Learn what resources...
Published 11/18/21
After passing the bar, attorney Cassandra Michel knew she wanted to open her own family law practice, Aloha Divorce, focusing on amicable divorces and family law.  Adriana dives into how a new lawyer can open a successful practice as she walks through the process of establishing a brand, creating a business plan, and networking. Choosing the right tech, deciding on using a home office, shared office, or standalone brick and mortar? Marketing? Sponsorships? Referrals? Even learning to...
Published 10/28/21
In a special episode of New Solo, legal tech whiz Adriana Linares tackles a topic that baffles many legal practitioners: the dreaded Microsoft suite of services. What do you really need and what are you missing? Many lawyers jumped into Microsoft’s 365 universe during the pandemic. Sharing files and working collaboratively from home is appealing, but there’s a lot to learn about the array of products. OneDrive? SharePoint? Secure document sharing? Learn the difference between personal and...
Published 09/30/21
Guest: Kimberley Felton is an immigration attorney, consultant, and supermom and the founder of virtual immigration law firm Onward Immigration and consulting firm Innovation Litigation. Shortly after law school, Kimberley Felton found herself struggling with all the things they don’t teach: How to manage time, clients, and family. She knew there had to be a better way. Unfulfilled in disorganized settings and fighting to find meaning in her new profession, she taught herself to incorporate...
Published 08/26/21
Guest Marie Stockton is an estate planning lawyer laser-focused on making sure her clients understand what they’re signing. She’s mastering document prep tools to assure they have the look and feel that encourages reading and comprehension.  Topics: Making the shift from WordPerfect to Microsoft Word Paying attention to the little things, like fonts Designing and creating styles for formatting Complex numbering for document accuracy Resources: Matthew Butterick, Typography for...
Published 07/29/21
Brand new solo Dean Blachford binged New Solo’s episodes before launching his practice. He offers a crash course featuring standout episodes. Special thanks to our sponsors, Lawclerk, Alert Communications, Abby Connect, and Clio.
Published 06/24/21
Solo Rachel Allums earned her law practice chops running a firm before joining the bar, and her estate planning practice is all the better. Special thanks to our sponsors, Lawclerk, Alert Communications, Abby Connect, and Clio.
Published 05/20/21
How new solos Taly Goody and Michelle Fonseca-Kamana create videos for social media that attract clients and referrals.
Published 04/15/21
When one can practice almost anywhere, why not Puerto Rico? Sarah de Deigo leapt even before the pandemic popularized these wholesale moves.
Published 03/11/21
Business consultant Peggy Gruenke explains what happens when solo and small firms don’t have their financial houses in order.
Published 02/25/21
With an updated format and new segment, Adriana Linares takes listeners behind the scenes of a firm’s migration to the cloud.
Published 01/25/21
Marketing expert Seth Godin and Jack Newton discuss niche practices and how lawyers can be the ‘one and only’ in a crowded field.
Published 12/03/20
Guest Jonathan Greenblatt shares four tips for building a successful legal career, even when you’re not in the job you expected.
Published 11/05/20
Having launched as a solo just a year ago, Kelly Roberts shares tips that made her practice profitable by month two.
Published 10/01/20
Lawclerk co-founder Greg Garman expounds on how the pandemic, aka, the tech enlightenment period, opened doors for lawyers and legal business.
Published 09/18/20
Digital marketing expert Jason Marsh explains how internet ad campaigns work in concert with a firm’s client intake process.
Published 09/03/20
Neil J. Squillante announces TechnoLawyer’s Top Product Awards for 2020.
Published 08/20/20
Legal marketing expert Conrad Saam demystifies online marketing with no-nonsense tips about SEO, choosing a URL, and hiring a marketer.
Published 08/06/20
Conrad Saam gives an overview of the fundamentals of good legal marketing.
Published 07/02/20
Dennis Kennedy and Allison Shields share their insights on effective LinkedIn use from their book, “Make LinkedIn Work for You: A Practical Guide for Lawyers and Other Legal Professionals.”
Published 06/11/20
David Holmes shares insights from his personal experiences as a law firm leader.
Published 05/21/20