Welcome to the FINAL EPISODE OF THIS SEASON! Get set for an exciting conversation with Brett McGrath, VP of Marketing at The Juice, on this week's episode of Operation: Automation.  Brett delves into the heart of content marketing, sharing his unique perspective on how pre-product involvement shapes marketing roles. Hear how he champions customer feedback for successful product development and the significance of strategic content distribution for competitive differentiation. We discuss the delicate dance between content creators and demand-gen professionals and explore the future of AI in content creation. --- Make sure to check out Brett’s podcast, The Modern Day Marketer, and if you are a content marketer or you are looking for one, visit ​​Superpath, a community of 15,000+ experienced content marketers. --- Don't forget about our special promo code: GR-Podcast and save up to a whopping 40% on any GetResponse plan! --- Blog: ⁠https://www.getresponse.com/blog⁠ Facebook: ⁠https://www.facebook.com/GetResponse⁠ LinkedIn: ⁠https://www.linkedin.com/company/getresponse ⁠Instagram: ⁠https://www.instagram.com/getresponse%E2%81%A0 YouTube: ⁠https://www.youtube.com/c/getresponse/videos%E2%81%A0 --- Reach out to us at ⁠[email protected]⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message