Opinion Polls in a Nutshell

Ever wondered how opinion polls work? As election fever grows - so does the importance of opinion polls which today are an essential part of modern political life. Political strategists, voters and the media all lap up the data generated - but where does it come from? How many people do you need...

Published 04/13/15

Transcript -- Opinion Polls in a Nutshell

Ever wondered how opinion polls work? As election fever grows - so does the importance of opinion polls which today are an essential part of modern political life. Political strategists, voters and the media all lap up the data generated - but where does it come from? How many people do you need...

Published 04/13/15

Polls and predictions

How do opinion polls actually predict whose going to win an election? Learn how the UK electoral system makes predicting elections especially difficult.

Published 04/09/15