Betting on Demand Gen as a Growth Lever with Adam Holmgren of GetAccept
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Description
Adam is the Head of Demand Gen for the fast-growing Series B company GetAccept.
He has also created Driving Demand, a community, and podcast for European B2B marketers obsessed with revenue. Sometimes called the "Chris Walker of Europe" ;)
Listen to the episode with Adam to find out the importance of fostering strategic partnerships with competitors. Learn how new category creation was a win-win for GetAccept and its competitors.
And don’t forget to subscribe on your favorite podcast platform for more practical tips and stories! ⏳
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