Every SaaS company plays for high stakes, but what does it take to dominate the market right now?  Welcome to Paris Talks Marketing, the podcast where we dive deep into the latest trends and strategies in SaaS marketing that are really working today. We've recently rebranded and we're bringing the fun with a new format that's jam-packed with value. We're now featuring two to three guests per episode. Our guests are SaaS CMOs, founders, and specialists, and we discuss one trendy topic in the industry per episode.  Our first theme is First-party data in marketing, and we have some amazing guests lined up for you. We'll be diving deep into the importance of first-party data, how to collect it, and how to use it to improve your marketing efforts. Our first theme, First-party data in marketing, is just the beginning of our deep dive journey into the nitty gritty of what strategies really work in the SaaS industry. 📍 So mark your calendars because the first episode is launching on 11th May! Tune in and start dominating your market today!