“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce. In this episode of the "Ask Jason Show," Jason and Megan explore a myriad of practical business strategies, focusing on the effective use of Virtual Assistants (VAs) in various business operations, the intricacies of ad campaign evaluation, and the importance of A/B testing for website optimization. They delve into the significance of a well-structured e-commerce website and discuss the challenges and rewards of business coaching, blending insightful advice with personal anecdotes and a touch of humor.  Topics Covered: Leveraging Virtual Assistants - 01:50Ad Campaign Evaluation - 05:22Importance of A/B Testing - 09:15E-commerce Website Structure - 13:40Business Coaching Benefits - 17:58Streamlining Operations - 22:04 Want to work with Jason one-on-one? Click Here Connect with Jason Portnoy WebsiteInstagramTikTok Like the episode? Watch and support us on YouTube. Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!