How to Use Personalized On-Demand Video to Engage HCPs, Bozidar Jovicevic, CEO of Evermed, Speaking at a Reuters Pharma Event
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Description
Conventional sales channels utilized by pharma businesses are vanishing. The question that remains... what are they going to do now?
Pharma businesses need to discover new approaches of promoting drugs and appealing to physicians, says Bozidar Jovicevic, CEO of Evermed, during this extract of a live talk delivered during a Reuters Pharma Event.
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