Conducting Payer Market Research to Develop Market Access Strategies: A Conversation with Clint Burrus
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Description
In this episode, co-hosts John Hinkle and Will Brown have an in-depth conversation with long-time pharma industry veteran Clint Burrus, President of Market Access Ashfield Engage.  Clint has developed a high level of expertise focused on market access strategy - and more importantly, he knows the pathway to success and how to avoid common pitfalls when conducting marketing research with payers. 
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