Marketing the Practice, Not the Podiatrists
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Description
💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching Join hosts Jim McDannald, DPM, and Tyson Franklin as they discuss marketing strategies for podiatry practices. They highlight the importance of marketing the services of a practice, not the individual podiatrist. This episode explores various topics such as public speaking appearances, the importance of uniforms in marketing photos, and employee introductions on company websites. They emphasize the fact that while new podiatrists might come and go, the practice will always be constant. Thus, focusing on marketing the practice helps in maintaining consistency and stability in the market.  ✉️ [email protected]
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