LinkedIn Company Page for Building Community - Listen - Powerful

LinkedIn Company Page for Building Community

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Description

Michelle J Raymond spent 20+ years in sales-focused roles and discovered social selling on LinkedIn around eight years ago. She founded Good Trading Co to share her experience with business owners that recognize modern B2B sales happen online! Michelle believes that building a successful company page requires setting clear business goals, involving the CEO, having the right resources, setting up the page correctly, and staying consistent over a long period of time. She also encourages business owners to build a community around their company page by inviting suppliers, customers, employees, regulatory bodies, and government bodies to join the page to become an industry leader. Today, Michelle shares her five-step process for building a successful LinkedIn company page.

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