Mari-Liis Vaher is a marketing professional and the host of the Powerful Marketing Tips Podcast. She specializes in helping businesses overcome marketing challenges and achieve success. Today, Mari-Liis is explaining the 5 challenges marketers face in 2023. Understanding the market and overcoming objections early in the sales process is important.  International cultures are shifting regularly. Mari-Liis explains the importance of sustainability and vision to build powerful brand stories. Technology is making huge advances! Artificial intelligence, digital wallets, metaverses, blockchain, crypto currencies, NFTs are all becoming relevant in the marketplace. How does technology impact the customer journey? How can we find opportunities to better serve clients? We hope you love this fresh episode and find some ways to innovate your business and your marketing this year. We’re excited to watch what you do!