Getting To Know You: Big Brands & Big Data Panel
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Description
Experts from Bluefly, Caesars, MasterCard, Nordstrom and Wag.com explore how big data will change a trip to the mall, online shopping or a vacation to Las Vegas. The discussion covered the kinds of information that companies can and will use to better serve and understand their customers. This exploration also sought insights into what is already changing and what will change as big data allows enterprises to dig deeper into consumer preferences.
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