DeLeon Realty’s Mike Repka on the firm’s salaried agent model
Listen now
Description
On this week’s episode of the RealTrending podcast, we welcome Michael Repka, the CEO and managing broker of DeLeon Realty, a Palo Alto-based brokerage with a unique business model of salaried agents.  In this conversation, Mike and Tracey talk about DeLeon’s brokerage model and its place in the market post-NAR commission lawsuit settlement, as well as scalability and sustainability of the salaried agent model. They also talk about what the future holds for buyer’s agents and what agents need to do to demonstrate their value to consumers. Here’s a glimpse of what you’ll learn: DeLeon Realty is structured differently from traditional brokerages, with all agents being salaried and the commission going to the buyer's side. Value-added services, such as providing legal and contractor support, can set a brokerage apart and offer additional value to clients. The recent NAR settlement may lead to the emergence of new business models and services. Buyer's agents may need to demonstrate their value and offer unique services to justify their commission. The future of buyer's agents may involve a shift towards a more a la carte approach and specialized services. Related to this episode: Connect with Michael on LinkedIn DeLeon Realty The Gathering HousingWire’s YouTube Channel Enjoy the episode! The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices
More Episodes
On today’s episode of RealTrending, we welcome Jason Mitchell, the founder and president of the Jason Mitchell Group. In 2023, JMG had over 8500 transaction sides and almost $4.2 billion in transaction volume according to RealTrends verified data. Jason offers insight into the impact of the NAR...
Published 04/29/24
Published 04/29/24
On this week’s episode of RealTrending, we welcome two industry figureheads: Thad Wong and Mike Golden, the co-CEOs of Christie's International Real Estate and founders of @properties. Thad and Mike have been in business together for 27 years and are an extraordinary duo. During the conversation,...
Published 04/22/24