Bart Snijders and Stijn Kat delve into the transformative power of AI in sales. Discover how AI assistants are changing the game, from automating meeting preparations to managing follow-ups, allowing sales agents to concentrate on building meaningful relationships. 🎙 Key Insights: Evolving Buyer Journey: Learn why 80-90% of the buyer journey now occurs without direct sales interaction and how to adapt by providing valuable, accessible information upfront. AI Empowerment: Explore how tools like sales coaching and personal assistants are making salespeople more efficient and effective. Thought Leadership: Understand the importance of thought leadership in boosting credibility and reach in the modern sales landscape. Strategic Partnerships: Find out why forming strategic partnerships leads to more sustainable growth compared to traditional customer-client relationships. Join us for our 16th episode to stay ahead of the curve and enhance your sales strategy with the latest AI innovations. --- Send in a voice message: https://podcasters.spotify.com/pod/show/sprintsandsneakers/message