Peter Mackey with Peterbridge Communications LLC discusses conflicts of interest that subject matter experts might encounter when serving in exam-related roles for credentialing organizations. He talks about the risks to integrity of the exam and the reputation of the program if bias or conflicts of interest are allowed to affect exam-related activities. His recommendations for conflict management include promoting awareness about conflicts; clearly and frequently communicating expected behaviors and examples of conflicts; focusing on disclosure; and evaluating the likelihood of a breach and potential consequences, including consultation with legal experts when necessary. Transcript: html (https://www.clearhq.org/page-1860683) or PDF (http://clearweb.drivehq.com/podcast_transcripts/CLEAR_podcast_episode34_Conflicts_SMEs_101320_transcript.pdf)