Vincent Stanley is informally known as Patagonia’s chief storyteller. Day-to-day, he’s the company’s Director of Philosophy, where he works to ensure that the company’s culture remains true to its origins, while also adapting to and being resilient in the face of the challenges it faces today. As one of the original Patagonia employees, Vincent has seen the company through its most important transitions, particularly when it made the decision to be a pioneer in the retail space in thinking about and addressing its impact on nature. In addition to his role at Patagonia, Vincent guest lectures at Yale’s business school part of each year, and advises other companies on how best to lead with purpose.