EPISODE SUMMARY How did one man go from a war refugee to a successful multi-millionaire? Check this out: Lloyed Lobo had a tough childhood, living in Kuwait right when Saddam Hussain invaded. His story about how his family got out, and then how he learned how to thrive is amazing. He earned much of his success due to his knowledge of how to build a community. A strong community can accelerate a company. In this week’s episode of Scale Your SaaS, Lloyd Lobo, Co-founder and board member at Boast, shares insights on winning with the help of building community with host and B2B SaaS Sales Coach Matt Wolach. Let’s dive in! PODCAST-AT-A-GLANCE Podcast: Scale Your SaaS with Matt Wolach Episode: Episode No. 280, "From Kuwait Refugee to Multi-Millionaire - How Lloyed Lobo Used Community-Led Growth to Succeed" Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and Investor Guest: Lloyd Lobo, Co-founder and Board Member at Boast   TOP TIPS FROM THIS EPISODE Compete in a More Focused MarketBuild a Loyal Niche Audience EPISODE HIGHLIGHTS The Concept of MovementConsistency Is Key  TOP QUOTES Lloyed Lobo [7:00] “Life isn’t about the journey or the destination. It’s your companions who you go through it with.” [8:10] “Sales is the best skill to learn if you want to be an entrepreneur. Sales is finding your first customers, figuring out and prioritizing what to build.” [21:25] “Five rules for community-led growth that can be applied within their own businesses. The first step is starting with the ideal customer profile.” [39:00] “When you sell features, you die with those features. When you sell aspiration, you live forever.” Matt Wolach [19:04] “How frustrating is it when you have a great demo? You're feeling good. They like it. It seems like a done deal. And then crickets, nothing reaches out. They're not responding to you at all.” [32:19] “I talked to so many leaders who try something and it might have been the right thing, but they never gave themselves a chance to prove it. They never gave themselves a chance to get better at it and show themselves that that's the right thing. And so they stop it before it ever evolves into that phenomenal, perfect way to drive leads or get people excited or close deals or whatever it is. So I love that you're saying that be consistent, be persistent with it, keep it going. And I think that that's really critical.” LEARN MORE To learn more about Boast, visit: https://boast.ai/contact/  You can also find Lloyed Lobo on LinkedIn: https://www.linkedin.com/in/lloyedlobo/  For more about how host Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com/ Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram