My guest for this episode is Ben Worthen, CEO @ Message Lab. Ben and his team help their clients produce and use content to entertain, inform and inspire people. Clients include; ServiceNow, Facebook, Airbnb, Forbes, Silicon Valley Bank and VMware.. Prior to Message Lab, Ben spent time as "Head of Content" @ Sequoia, Staff Reporter @ The Wall Street Journal & Senior Editor @ CIO Magazine. Connect with Ben - https://www.linkedin.com/in/benworthen/ Company Website - https://messagelab.com/work/ Support this show http://supporter.acast.com/scaling-your-business-wrian-lanigan. See acast.com/privacy for privacy and opt-out information.