Social media can be a daunting part of the marketing world, but its role is a critical one. Today we'll talk about 10 essential tips and strategies for beauty businesses, brands, and influencers. We'll discuss the types of content to share, why creating videos is gold, strategies to help people find your accounts, why consistency really is key and so much more! Grab a notebook!  Want to learn more? Check out my social media podcast, Upgrade Your Influence. I'll be sharing actionable tips and strategies to help you take your digital presence to new heights! Listen on Apple Podcasts, Stitcher, my website, or your favorite podcast player!  Episodes mentioned (Links go directly to Apple Podcasts):  #9: Choose a Niche and Dominate It #13: How to Strategically Use Hashtags  #15: Choosing Your Key Social Media Platforms My Email: [email protected]  Website: erinbaynham.com  Twitter: @ErinBaynham Instagram: @ScandalousBeauty, @UpgradeYourInfluence