Will “Verified” Downloads Ruin Podcast Advertising?
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Description
Today I share parts of a conversation I had, but as I'm saying my negative opinion of a certain practice, I'm not saying the company, and I've replaced the actual guest with an AI-Generated voice (from 11 labs). If you plan on paying for a service to promote your show, this is a MUST LISTEN. We also talk about Apple evaporating your downloads is a GOOD thing. Again, the voice you hear as the "Guest" is AI generated from a transcript of the conversation. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting. Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription. QUESTION OF THE MONTH Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website. Leave Your Answer at  www.schoolofpodcasting.com/question Where I Will Be? I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where Mentioned In This Episode Join the School of Podcasting Community Eleven Lab AI Voice Generator Profit From Your Podcast Book Power of Podcasting Network Dave's YouTube Channel Dave's Podcasting Newsletter Buy Dave a Coffee Put Dave In Your Pocket Where Will Dave Be? Question of the Month Time Stamps 00:01:40 - Opening 00:02:18 - Apple Stats Evaporates 30% Of Your Downloads 00:05:47 - Trying Not to Get Sued 00:07:45 - How This Service Works  00:09:26 - Does Your Player Preload?  00:11:51 - The Terms You Need to Understand  00:12:42 - Power Rant: Do Your Job 00:14:57 - Make Yourself Look Good By Comparing Yourself to Something Bad  00:16:47 - Enter Attribution  00:17:30 - Working on Auto Follows  00:18:56 - It's Not Fake?  00:19:54 - How Did You Get My Information?  00:20:12 - Admission of Preloading/Buffering  00:21:23 - All About the Data  00:22:57 - Retargeting Equals More Ad Spend  00:23:38 - Verified Downloads Are Not Good Enough  00:24:09 - The Purpose of This Company 00:24:31 - A Specific Case  00:25:41 - Retention Numbers 00:26:18 - Cost Per Listener 00:27:07 - History Lesson: Twitterbombing 00:28:39 - The Takeaways  00:32:50 - Other Bad Stats  00:33:57 - My YouTube Shorts Stat  00:34:45 - Question of the Month  Bloopers This episode originated at www.schoolofpodcasting.com/915   
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