In this episode, we dive deep into the world of YouTube marketing in 2023, discussing why marketers are increasingly focusing on this platform over others like Instagram and TikTok. We'll explore the effectiveness of just using ads and the theory behind it, along with some of the key takeaways we've learned so far. We'll also cover the latest news in AI, including the release of ChatGPT-4 and how it's shaping the landscape of content creation. Join us as we share mid-journey updates on overcoming the challenges of producing higher quality content while addressing copyright concerns with AI-generated content. We'll discuss recent developments such as the VentureBeat article on generative AI output and its copyright eligibility as well as Stanford's replication of ChatGPT AI for under $600. Tune in for an insightful and engaging discussion on the future of YouTube marketing and the role of AI in content creation. Don't miss this episode packed with valuable information and strategies to stay ahead of the curve in the ever-evolving digital marketing landscape.