On this episode of Served Neat, we learn about the best growth strategies, the ups and downs of entrepreneurship, and the power of brand collaborations.  Jen shares her favorite brand collaborations, how the use of negative customer views in campaigns could be helpful,, and the new Instagram app Threads. Pour yourself a glass of your favorite bourbon and join Jen for this week's episode of Served Neat! Today we discuss:  What factors contribute to the increasing popularity of brand collaborations? How are companies utilizing customer reviews in humorous social media campaigns? Who is threading?  Plus more!    Favorite Quote  “Using negative customer views in social media campaigns is a great way to add humor into your brand and actually humanize your brand.” “Threads are like LinkedIn with a mullet, a drink, and jean shorts - it just feels wild!”   How To Get Involved: Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond. Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed. When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin. So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!   Looking for more?  Sign up for our weekly newsletter -  Neat Marketing Check out our blog If you’re ready to start using PR for your own business, book a call with us!