How do you get Demi Moore to invest in your company? That’s the question we ask Andie Swim founder Melanie Travis whose very first investor check came from the famous actor. The answer is to create a purpose-driven company that changes the way women shop for swimsuits. From the very beginning, Andie Swim has focused on being an inclusive brand dedicated to great fits (they’ve never used the term plus size and always used real human fit models rather than computers to fit their swimsuits).  In this episode, we talk all about building a company from scratch and the grit that involves, the role of social media in brand building and why she’s on a mission to change the swimwear market for women. We hope you all learn as much about brand building as we did – and maybe even how to get a celebrity investor write your first cheqye. Let’s meet Melanie!  See omnystudio.com/listener for privacy information.