Skift Creative Strategist Kate Anderson speaks with Boon Sian Chai, Managing Director and Vice President, International Markets at Trip.com Group, about how travel brands are responding to shifting expectations around traveler experience at ITB Berlin.
Published 04/05/24
Speaking with Skift Creative Strategist Kate Anderson at ITB Berlin, Marco Franck, Chief Hospitality Officer, Boutique Group, discusses bold concepts in hospitality and experience design.
Published 04/05/24