Laurel Portie is an absolute rockstar when it comes to paid media, advertising, and being an A-player.   If you have been following me for a long time, you know I’m not a low-ticket guy. But Laurel cracked the code with low-ticket using one of my offers: www.powerofferworkshop.com.  In this episode, we break everything down: what Laurel did to make this all work, why I couldn’t crack this code, and how you can use this strategy to make your ads crush.  If you’re curious about how to make low-ticket work, this episode is for you.   Connect with Laurel here: https://www.laurelportie.com/ http://www.adcoachingfor7.com/   You’ll Discover   How Laurel’s background in television created her unique approach in the ad space [3:59] A breakdown of Laurel’s funnels [11:00] What is Power Content? [15:36] Why Laurel runs top of funnel to cold audiences [17:06] You don’t necessarily need to write new copy when creating new ads [20:28]   ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.   Subscribe to the podcast: Youtube, Apple Podcasts, Spotify, Google Podcasts, Stitcher.   Follow Joel on social media:  Facebook, Instagram, Linkedin.