Congratulations! You’ve finished your first book (or series) and are ready to hit the publish button! So what can you do to get your book noticed in sea of other new books, and how can you find the right readers for you? The SPA Girls are here to help!

Most authors know what BookFunnel is these days (just in case: it's a platform that helps you deliver reader magnets, ARC copies, audio files, and so much more to your readers) but do we all know how to use it the best we can? I'm pretty sure the answer is no! That's why we spent this episode with Damon Courtney, creator and CEO of BookFunnel, going over all the functions, from the innovative ways that successful authors are using this platform to deliver ebook files, to using features like...

Bumps on the publishing path are unwelcome yet inevitable. So how can we reset ourselves when the wobbles and disappointment set in? Today we’ve got a SPA Girls 6-Step Guide to turning those setbacks into success!

Side characters - how do you make them memorable, but not over-take the spotlight? And what purpose do they serve in the story? This episode, the awesome author and educator, Sacha Black, gives us the scoop on developing incredible side characters that will take your story from blah to bleepin' amazing. She takes us through three different types of side character and how to create juxtapositions that SELL BOOKS.

This week we talk to contemporary romance author, Carrie Elks about amping up your book marketing. It's a fantastic and informative interview packed with great tips and advice that you won't want to miss!

This week we talk about the forward planning we all do for our author careers. Because we're all so different here in the SPA, we all plan differently, and have different goals. But that means there will be nuggets of gold for everyone in this episode! We go through what it means to forward plan in your author business, why it's important, what we think about when we do our planning, and how to actually get it down in a format that works for you.

Self-publishing since 2010, Amazon top 100 best-selling Amazon author with 1 million books sold, Sarra writes magical contemporary fantasy novels with both teen and college aged characters (and lots of twists you'll never see coming). Do you feel like a hamster on a wheel? Sarra talks to us about her solution to planning without all the heartache and leading us to be more joyful. “When we sit down to plan we see the perfect scenario. Then Life gets in the way.”

We’re thrilled to welcome UF/PNR author Sarah Piper to the show today. Sarah has seen great success publishing across a number of genres, and we discuss her strategy moving from Amazon-exclusive to publishing wide, selling her audiobooks direct and working with your spouse!

Amazon has moved the furniture again! This episode, Alex will help explain Amazon’s category changes, what they mean for authors, and how best to categorize your books now.

This week we chatted with Angela Ackerman, one of the authors of the classic writing book, The Emotion Thesaurus.  If you've never picked up one of the amazing thesauruses by Angela Ackerman and her co-writer, Becca Puglisi, you're missing out! Created especially for writers, the ten different thesauruses will help you add emotion, be more creative, and make your book sing!  In this particular episode (aside from Trudi and the other SPA Girls singing the praises of Angela's books) we...

There are many ways we get stuck as authors. Some ways you can get stuck is in the writing, editing, time management and making decisions areas. Getting unstuck is much harder and yet easier than we think. Letting go of perceptions of our writing or our characters helped Trudi a great deal when she put off writing the last book in a series - for years! Cheryl had to get past the fear of getting edits back and find a way to embrace the process to get them done. For Shar, it’s being...

Kathryn shares her unique publishing insights and forecast, historical romance trends, why she doesn’t have an author newsletter, and behind the scenes insight of running Dragonblade.

Today’s topic was prompted by a commenter on youtube who asked us about reverse engineering bestsellers. What makes a book, be it your second one published or your tenth, sell more than others.  We believe there are many variables to that. Timing, tropes, the first 10% of how a book starts. The cover, blurb, and other popular tv or books that may have similar aspects.  There are many things to consider, and today we take a dive into why a book can launch a career!

This week we talk to fiction and non-fiction author Katlyn Duncan, who wrote the non-fiction books The Successful Hybrid Author (all about being a hybrid author) and Take Back Your Book (all about how to get your rights back after being traditionally published). She shares her path to becoming a hybrid author, but also what you need to know about being hybrid, how it works, the pros and cons of traditional publishing versus indie publishing versus hybrid publishing, and how to get your rights...

This week we talk to fiction and non-fiction author Katlyn Duncan, who wrote the non-fiction books The Successful Hybrid Author (all about being a hybrid author) and Take Back Your Book (all about how to get your rights back after being traditionally published). She shares her path to becoming a hybrid author, but also what you need to know about being hybrid, how it works, the pros and cons of traditional publishing versus indie publishing versus hybrid publishing, and how to get your rights...

Author Jenna Moreci is a YouTube sensation! With almost 300k subscribers on her YouTube channel "Writing with Jenna Moreci", ten years of making videos, and over 28 MILLION views, she's produced an incredible body of work and large community. So how has this impacted her writing and publishing, especially as her audience is both writers AND readers?

Marketing but not achieving results? Maybe you need to do a bit of a deep dive into why. We've got some tips on where to start ...

USA Today Bestseller, Sadie King has grown her publishing business from zero to six figures in less than four years, writing short instalove romances. Learn how she's done it ...

This week we take an in-depth look at author brands - starting with what branding actually means, what your branding should look like as an author, and then how you can make sure your author brand is the best it can be. We talk about how newbie authors can set up a brand for the first time, and how more experienced authors can reassess your current brand and make any necessary changes. 

What is it EXACTLY that makes a book addictive? How do twists and turns come into play? And how do you create these elements with any genre of books?

Today we’re joined by two dynamic guests - author Emilia Rose and Michael Evans, co-founds of the REAM subscription service for authors. We cover a LOT in this episode - from “what is the Creator Economy” to making subscriptions work for authors, so settle in for a great listen/watch!

We know there are still 5.5 months to go until the end of the year! But!! We think it’s important to start getting organized for the final push. Ads, blurbs, covers. In the SPA today we talk about the things you need to focus on!

This week we go in-depth with USA Today, international and #1 Amazon bestselling author of new adult and contemporary romance, Ana Huang. Aside from being very successful (check out her Twisted series!) Ana is a super smart and hardworking author with a tonne of great advice that she generously shared with us in this information-packed episode. Check it out now!

We’re looking at failure and putting a different slant on it. By changing the way you think of failing at a certain thing and thinking of it as simply a part of learning. You are future proofing the way you react to any result. Fail = First Attempt In Learning. Don’t measure yourself by how others are doing. They had their own journey and would have failed at something along the way. Successful people use those moments to push through, pivot, or try a new iteration. Learning is a part of...

Back in 1996, author Debra Dixon published Goal, Motivation and Conflict and ever since the letters GMC have been tattooed on our brains