I’m often asked how long it takes to start a product business and the answer is how long is a piece of string as there are so many variables at play.  These variables are something I discuss with TV fashion stylist turned Founder  Judy Gilroy creator of  home organisation brand @clossy who shares her journey of why after thinking about two other business previously she bit the bullet and started her own product business alongside a successful tv and styling career and family life.  Some of the areas we chat about  - The birth of Clossy and Judy's inspiration to create a home organization brand - Overcoming self-doubt and finding the courage to pursue her business ideas - The challenges of finding the right suppliers and creating a cohesive product range - The highs and lows of the business journey, from website development to digital marketing - The strategic decision to distance herself from being the face of the brand and working with influencers - The success of Clossy's influencer marketing and the ongoing refinement of digital marketing - Judy's advice for aspiring entrepreneurs and the importance of taking the leap Judy Gilroy is the founder of Clossy a Home organisation brand for the house proud not house perfect. She is also a well established TV and fashion stylist.  https://clossy.co/ https://www.instagram.com/clossyco/ https://www.instagram.com/judygilroy/ Host  Nicole Higgins  The Buyer and retail coach  Nicole Higgins Links  https://www.instagram.com/thebuyerandretailcoach/ https://www.linkedin.com/in/nicolehigginsuk/ https://thebuyerandretailcoach.com/ https://thebuyerandretailcoach.com/newsletter-sign-up/ https://thebuyerandretailcoach.com/free-discovery-call/ https://thebuyerandretailcoach.com/blog/ Neon Digital Clicks  Are you ready to scale your ecommerce store? Want to do it without having to wear yet another hat and become a digital marketing expert? This episode is brought to you by Neon Digital Clicks, THE paid-traffic partner for family and women’s e-commerce brands wanting to scale their stores from five figure to six figure months using Meta, Google and Klaviyo marketing services.   Neon is offering listeners a FREE scaling audit worth £3000!  So whether your sales have plateaued or you ’re looking for growth, this is a great opportunity to lift the lid on your biz and identify where the opportunities are hiding.  Head to scaleandglow.com to discover just how much revenue you could scale your store to this year.  https://scaleandglow.com/ https://neondigitalclicks.co.uk/ https://www.instagram.com/neondigitalclicks/ https://www.linkedin.com/company/neon-digital-clicks/about/