In the world of TikTok, genuine content reigns supreme. Unlike other social media platforms, users often favor raw and engaging videos over highly edited and curated posts. This stark difference in content is what makes TikTok special, and gives creators a connection to their audience that would be hard to find anywhere else. Many businesses are thriving on TikTok and their posts are leading to ongoing sales. In this episode of Start Yours, Aleisha is joined by Oberlo TikTok master Neal Chauhan who shares a helpful update on how you can use TikTok to build your business. The biggest creators all started from the same place you did, and over time, we're able to amass an incredible following. Nothing happens overnight, but slow and steady growth can work miracles. To get you started, listen to the episode and take note of ten of Neal's favourite growth hacks to master TikTok.