David Haddad is a health-tech founder and product manager turned creator. He's now on a mission to teach Dads how to cook with his new company Mister Branzino and the Meal Machine operating system. He runs a newsletter and the Dad Cook Crew community. He's a loving husband and the father of 1 son. In today's conversation we discussed: How David developed his passion for cooking Why Dads often let this important skill go by the wayside The PPSCE system for building a weekly meal plan Maximizing meals with minimal time How to get more Dads comfortable in the kitchen and building confidence Sample meal plans that you can get started with right away — Where to find David Haddad Linkedin: https://www.linkedin.com/in/davidhhaddad/  Twitter / X: https://twitter.com/haddadda The Meal Machine OS: https://misterbranzino.gumroad.com/l/mealmachine   Where to find Adam Fishman - FishmanAF Newsletter: https://www.fishmanafnewsletter.com - LinkedIn: https://www.linkedin.com/in/adamjfishman/ - Instagram: https://www.instagram.com/startupdadpod/ — In this episode, we cover [1:44] Welcome [1:55] Mr. Branzino mission [4:10] Ethnicity [7:20] Met partner/tell about son [8:13] Epic meal for partner [9:43] Decision to start a family [10:17] Weaponized incompetence [16:43] Most surprising thing about becoming a dad [17:58] Best practice for modeling behavior [19:13] Advice to past David [25:09] Approach to food w/son [30:32] What Mr. Branzino meals does son love? [34:24] What makes dads uncomfortable in the kitchen? [37:13] System to teach a dad how to cook [42:13] PPSCE [44:30] Mr. Branzino meal plan [49:29] Where should dads get inspiration? [54:00] Disastrous recipe  [55:43] Follow along [56:51] Rapid fire round [59:52] Thank you   — Show references: Mister Branzino Recipe Swipe File: https://www.pinterest.com/misterbranzino/recipe-swipe-file/ Mrs. Doubtfire:https://www.imdb.com/title/tt0107614/ Dumb & Dumber: https://www.imdb.com/title/tt0109686/ Chef John/ Food Wishes:https://foodwishes.blogspot.com/ Ny Times Cooking: https://cooking.nytimes.com/ Blue Apron Cooking: Blueapron.com/cookbook Thich Nhat Hanh: https://en.wikipedia.org/wiki/Th%C3%ADch_Nh%E1%BA%A5t_H%E1%BA%A1nh Counter stool: https://www.amazon.com/Guidecraft-Classic-Kitchen-Helper-Stool/dp/B00C18NV8C Instacart: https://www.instacart.com/ Amazon Fresh: https://www.amazon.com/fmc/storefront?almBrandId=QW1hem9uIEZyZXNo Ted Lasso: https://en.wikipedia.org/wiki/Ted_Lasso Coffee Meets Bagel: https://coffeemeetsbagel.com/ Top Chef: https://www.bravotv.com/top-chef In n Out: https://www.in-n-out.com/menu Chick Fil A: https://www.chick-fil-a.com/ Barack Obama: https://www.whitehouse.gov/about-the-white-house/presidents/barack-obama/ Dr. Brazelton’s Books: https://www.amazon.com/stores/T.-Berry-Brazelton/author/B001I9TV4S Neli deGrasse Tyson: https://neildegrassetyson.com/ Solid Starts: https://solidstarts.com/ Coco: https://www.imdb.com/title/tt2380307/ Cocomelon: https://cocomelon.com/ Mental & Emotional Load Articles: https://www.bbc.com/worklife/article/20210518-the-hidden-load-how-thinking-of-everything-holds-mums-back https://www.happiestbaby.com/blogs/parents/mental-load https://www.huffpost.com/entry/mom-mental-load_l_63f7a67ee4b0616708e04d9a https://www.cosmopolitan.com/uk/love-sex/relationships/a23469721/emotional-labour-mental-load/ https://www.psychologytoday.com/us/blog/evidence-based-living/202111/women-carry-most-the-mental-load-running-household   — For sponsorship inquiries email: [email protected]. For Startup Dad Merch: www.startupdadshop.com  Production support for Startup Dad is provided by Tommy Harron at http://www.armaziproductions.com/