Today’s guest, Griffin O'Brien, CEO of Estate Media, shares his journey from a traditional media background to founding a unique startup and video-first platform for real estate. We explore how Griff and his co-founders are changing the real estate industry with a tech forward media company that leverages the latest in digital. Additionally, Griff provides insights into the challenges of fundraising and the importance of data-driven decision-making. Hear more about: How professional first creators are transforming traditional marketingThe “uphill battle” of fundraising for a digital media startup in a tough environmentHow adapting to market changes can modernize an entire industry —---- Stay connected with our host, Kate Adams, here on LinkedIn!