In this episode of the STR Data Lab podcast, hosts Jamie Lane and Scott Sage breakdown some short-term rental data analysis focusing on the impact of amenities on property performance. The episode kicks off with a lively discussion about the significance of the final four and the eclipse, setting the stage for a deep dive into actionable insights for property owners.  Jamie shares insights from a recent viral analysis of eclipse data and introduces the concept of actionable analysis, which aims to help property owners enhance the profitability of their units. The hosts discuss the methodology behind their analysis, emphasizing the importance of comparing like-for-like properties to understand the true impact of amenities. They delve into the effects of various amenities such as pools, hot tubs, and kitchens on occupancy and average daily rates (ADR) across different location types. Scott and Jamie highlight the importance of considering seasonal variations and market dynamics when evaluating the ROI of amenities.  They also touch upon emerging trends in alternative amenities, such as smart home devices and outdoor spaces, before concluding with a discussion on over-the-top amenities and the surprising ROI of string lights. Overall, the episode offers valuable insights and practical tips for property owners looking to maximize their rental income through strategic amenity investments. You don’t want to miss this episode! ~~~~ Jamie’s Viral Tweet: https://twitter.com/Jamie_Lane/status/1775281707358335296 ~~~~ Signup for AirDNA for FREE👇 https://app.airdna.co/data  ~~~~ Connect with Jamie on LinkedIn and Twitter:  LinkedIn: https://www.linkedin.com/in/jamiehlane/  Twitter: https://twitter.com/Jamie_Lane  ~~~~ Connect with Scott on LinkedIn:  LinkedIn: https://www.linkedin.com/in/sagescott ~~~~ Connect with AirDNA on LinkedIn, Twitter, TikTok, and Instagram: LinkedIn: https://www.linkedin.com/company/airdna/   Twitter: https://twitter.com/airdna  TikTok: https://www.tiktok.com/@airdna.co  Instagram: https://instagram.com/airdna.co  ~~~~ Find AirDNA at these upcoming events!  https://www.airdna.co/events-airdna  Episode 77