In this episode Fi is in the hot seat and i'm grilling her on all the things you need to be considering at the outset of a branding project to make sure you get it right from the start. Fi has an incredible wealth of knowledge to share on this topic and I hope you enjoy listening as much as I enjoyed getting into the meat of it with her. As ever please do let us know what you think by dropping is an email or a note on the blogs. Hosted on Acast. See acast.com/privacy for more information.