This episode provides great questions to help you think about what can protect your business and create wealth. Brian Trzcinski, Director of Business Market Development with MassMutual, joins host Laurie Barkman to discuss questions business owners need to answer to enhance value and reduce risk. Like what would your business be worth today if you died 90 days ago? And why should exit planning begin the day your doors open? Head to SuccessionStories.com for the show notes and transcript to get all the questions you need to be considering. Enjoy this Succession Stories episode about soul-searching questions for exit planning with Brian Trzcinski.   Learn more about: The importance of having an exit plan Risk Pillars of Success The first question business owners need to answer How health issues can impact value The value of not waiting too long to plan your exit   Show Links: MassMutual - Resources for Business Owners SuccessionStories.com Schedule a call with Laurie Barkman to discuss transition planning: https://thebusinesstransitionsherpa.com      THE BUSINESS TRANSITION HANDBOOK: Get a free PDF copy of "The Business Transition Handbook" by author Laurie Barkman:  https://thebusinesstransitionhandbook.com OR text TRANSITION to +1 (762)320-2826     SHOW US THE LOVE:  FOLLOW Succession Stories wherever you listen WRITE a review on Apple Podcasts  SUBSCRIBE on YouTube