A net-zero target is achieved when a country or company balances out its greenhouse gas emissions with other activities that store, reduce or offset those emissions. So in the end, what you’re putting up into the air is effectively, well, nothing. This week on the show, Switched On speaks with BNEF corporate sustainability analyst Kyle Harrison about what is driving the many corporate net zero announcements of late, what net zero actually means in practice, and the bumpy ride ahead for those going down this road. This episode is based on a report titled Corporate Net-Zero Targets Primer: Jump on the Bandwagon. BNEF clients can access this report on bnef.com or BNEF Mobile, or at BNEF on the Bloomberg Terminal. Switched On is hosted this week by Mark Taylor and Dana Perkins.