10 Expert Tips To Help You Build Your EDU Brand
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This week at the Building Your EDU Brand (http://www.buildyouredubrand.com) . In this episode of the Jeff Bradbury Show (https://www.teachercast.net/episodes/jeff-bradbury-show/) , we take a look at 10 Expert Tips To Help You Build Your EDU Brand. Some of these things seem pretty easy. Some of the items on the list might have you puzzled. After speaking with several great educators at the conference this week, it is certain that everyone has gone through these steps and mastered many if not all of them. If you are a blogger, podcaster, speaker, author, or another type of EDU Content Creator, don't forget to vist our podcast homepage and subscribe to the podcast on your favorite podcast player today! If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page (http://teachercast.net/contact) and let us know how we can help you today! The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories: You have a great idea that you would like to get noticed by the educational community You are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers. You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level Join the TeacherCast 90-Day Email Marketing Challenge Today! (https://www.teachercast.net/90-day-email-marketing-challenge/) In this challenge, you are going to learn:How to find and target your Avatar to grow your email list. The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list. How to grow a successful Social Media strategy that gets you noticed and grows your email list. How to create a branded professional slide deck for your next conference that grows your email list. How to fight the war on the inbox and what it means for your unopened emails. How to improve your email open rates so that the work you put into your emails gets noticed clicked on. and much more … (https://teachercast-educational-network.ck.page/26909ec070) Reflections From Our Previous EpisodeEpisode 2: 5 Rules of Personal and Professional Brands (https://www.teachercast.net/captivate-podcast/jbs-ep2-5-rules-of-personal-and-professional-branding/) By Hyper-Focused Be Authentic Have a Story Be Consistent Live Your Brand 10 Expert Tips To Help You Build Your EDU BrandIdentify Your Target Audience … EARLYFor so many educators, they create content just to create content and then all of a sudden they call themselves a business owner and entrepreneur. This is almost completely backward from what happens in the non-edu world. In business, you spend months trying to figure out a pain point. Then you try to come up with a cost-effective solution to solve that pain point. Then you learn everything about who has those pain points and you do everything that you can to attract them to your solution. Sounds pretty easy??? Successful companies identify who their target market is first and THEN create the solutions. Be An Expert In The IndustryHave you ever listened to a speaker or heard a podcast where someone was "trying" to sound like an expert but you had your doubts? In this age of quick and easy Google search, anyone can read a blog post and become an expert ... so what set's you apart? When creating an identifiable EDU Brand, it's important that you also establish your credibility or authority in the subject. This not only helps people identify with you but gives people a reason to follow what you are preaching on your platforms. Create Content Worth Coming Back ToEveryone can create content. But how many times have you clicked on a link and looked at something for 2 seconds only to agree never to