As a podcaster, writer, blogger, or any type of content creator, we are often telling a story... often the story of a guest or another person. Our job as storytellers is to create a world for our listeners and readers that set up our subjects as the hero of their stories and their worlds so that they are standing tall both at the beginning and end of the blog or podcast. But how often do we ever get the opportunity to get up and tell our personal hero stories? It turns out that this is one of the most important things that we can do as creators. The ability to not only craft the stories of others but create our own stories is one of the most important things that we can do to Build Our Own EDU Brands. In this episode of the Jeff Bradbury Show, we meet podcaster, speaker, author, and life long educator Barbara Bray who explains to us the power and importance of Defining our Why.   This subtle yet powerful vulnerability that each of us needs to possess is important not only to help our audience connect with us, but for us to be able to connect with our inner passions and gifts that we all possess. Do you have a Why Story? We would love to hear from you! If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page (http://teachercast.net/contact) and let us know how we can help you today! The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories: You have a great idea that you would like to get noticed by the educational community You are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers. You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level Join the TeacherCast 90-Day Email Marketing Challenge Today! (https://www.teachercast.net/90-day-email-marketing-challenge/) In this challenge, you are going to learn: How to find and target your Avatar to grow your email list. The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list. How to grow a successful Social Media strategy that gets you noticed and grows your email list. How to create a branded professional slide deck for your next conference that grows your email list. How to fight the war on the inbox and what it means for your unopened emails. How to improve your email open rates so that the work you put into your emails gets noticed clicked on. and much more … (https://teachercast-educational-network.ck.page/26909ec070) Reflections From Our Previous EpisodeEpisode 5: What does your Social Media Profile Say About You? (https://www.teachercast.net/captivate-podcast/jbs-ep5-social-media-profiles/) Episode 6: How To Build Your EDU Brand Through LinkedIn (https://www.teachercast.net/captivate-podcast/jbs-ep6-linkedin-karen-yankovich/) Episode 7: Email Marketing -Vs- Weekly Newsletters: What’s The Difference? (https://www.teachercast.net/captivate-podcast/jbs-ep7-email-marketing-vs-weekly-newsletters-whats-the-difference/) Episode 8: 5 Ways To Build Your EDU Brand Through Email Marketing (https://www.teachercast.net/captivate-podcast/jbs-ep8-5-ways-to-build-your-edu-brand-through-email-marketing/) Join the new Facebook Group for Educational Content Creators!Are you looking to join a community of educators who are searching for the right answers to help them Build Their EDU Brands? Join our brand new Facebook Community today! Follow our Podcast and Subscribe View All Episodes (https://www.teachercast.net/episodes/teachercast-podcast/) Apple Podcasts (https://podcasts.apple.com/us/podcast/teachercast-educational-network/id519685828) 5 Ways To Tell Your “WHY” Story Share yo