Navigating Issues in the Data Monetization Journey
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Description
Companies are increasingly pursuing new and innovative ways to use an asset that they have had for years—their data. This data, usually combined with data acquired from third-party sources, can help a company optimize internal operations, improve existing products or services, or create new data-driven revenue streams. But to succeed with these initiatives, companies need to evaluate and account for a number of legal, business, and operational issues, some of which may change or impact the work of data scientists. Join Mayer Brown partners Marina Aronchik and Rohith George as they discuss with host Julian Dibbell how lawyers can help their companies protect and maximize the value of data and avoid common mistakes in data monetization projects.
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