Description
We have another great episode of the Partner Channel Podcast in store, finishing September out strong! For our Monday episode this week, host Tori Barlow had a chance to chat with Justin Zimmerman, Partnerships Strategist, Marketer, and thought leader in the partnership space. Together they tackle the topic of building your personal brand and establishing yourself as a source of knowledge in the space.
Today's discussion teases an upcoming industry report on partnerships by Albound, Reveal, and Superglue. The focus is on businesses shifting to relationship-based co-selling, marking a deliberate change in strategy from traditional inbound and outbound methods. Tune in as industry leaders talk...
Published 03/05/24
In this enlightening podcast episode, Pete Rawlinson (CMO of Allbound) engages in a deep conversation with James Partington (Head of Partnership Programs at Hootsuite) about the significance of developing a partner-centric journey and the steps they took to formalize their own partner program.
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Published 11/28/23