Episodes
Eva Jung from Bordeaux is export manager for winery and négociant Cheval Canquard. In this episode, Eva introduces Diego to the négociant business, explains their product design and wine branding and explores the domestic and export market for her company.
Published 06/30/22
As head of École du vin de Bordeaux, Stéphanie Barral is responsible for worldwide Bordeaux wine education. In this episode, she shows the impact of the Bordeaux wine ambassador concept as a successful strategy for regional marketing with global reach, that deserves taking a closer look at.
Published 06/23/22
François-Thomas Bon owns Château La Grâce Fonrazade in Saint-Emillion and is president of the technical commission at CIVB. In this episode, he explores environmental issues with wine growing in Bordeaux and feasible solutions while enjoying his Grand Cru wines with Diego.
Published 06/09/22
Philippe Casteja is president of Union des Grand Cru Classés in Bordeaux and owns several Châteaus. In this podcast, he talks about the celebration of great wine, the en primeur campaign and his role as wine producer and négociant. Also, he discusses the significance of staging wine properly.
Published 06/02/22
Alexandre Abellan, editor in-chief of Vitisphere, introduces us to hot topics and controversies around wine growing politics and policies in Bordeaux and France. He and Diego also discuss the future of wine fairs and wine market trends. Vitisphere helps spread this podcast as french media partner.
Published 05/26/22
Christophe Chateau is director of communication at the Bordeaux wine growers association CIVB. In this podcast, he compares the historical and today's image of Bordeaux concerning classical and emerging wine styles and the growing sustainabilty efforts in the wine industry.
Published 05/12/22
Torben Endrici belongs to the new generation of winemakers at Cantina Endrizzi. In this episode, he explores business opportunities and customer acquisition for Italian wineries in Germany, Endrizzi's product development and his personal story entering the family winery.
Published 05/05/22
Pauline Lapierre runs two wine brands in Entre-Deux-Mers, Bordeaux: Château Haut-Rian and Les Vignes de Coulous. In this Podcast, she talks to Diego about changing wine styles, size ratios of wineries in Bordeaux, organic wine and female wine business.
Published 04/28/22
IVES, the International Viticulture & Enology Society, publishes cutting edge global wine related research. In cooperation with Diego, host of The Art of Selling Wine podcast, IVES executive manager Julien Dumercq announces a monthly science communication podcast for wine professionals. https://ives-openscience.eu/ https://oeno-one.eu/ https://ives-technicalreviews.eu/ https://ives-openscience.eu/ives-conference-series/
Published 04/21/22
In this episode Elodie Jouannel, founder of bordeauxwithelodie shares her wine tourism experience with Diego. Specialized on wine tours, she offers practical tips on how to serve wine tourists best and cooperate with tour guides that wine growers can apply all over the world.
Published 04/14/22
Diegos Venture through Bordeaux, started at the famous wine bar Aux Quatre Coins Du Vin. Bar Manager Pierro did his best to help him understand the area, the wines and the unique market for Bordeaux a bit better. Many of the following interviews will deepen the Topics, mentioned in this episode, so stay tuned! Sponsors of the Bordeaux series: Wein.plus (Early acces for members to new Episodes) Vitisphere (French release) Amorim Cork (Costs) Eura Mobil (Campervan) CIVB (local support and...
Published 04/11/22
Eura Mobil enabled the Trip to Bordeaux by sponsoring a mobile home for one month! They gave us an Activa One 690 VB and in this episode we describe our experience with the camper van, doing home office on the road.
Published 04/11/22
Today, https://www.likealocals.com.ua/en (Jenia) and her staff create Molotov Cocktails from empty wine bottles in Kiev. Last summer, we recorded this interview about the—at that time—emerging domestic wine sector in Ukraine. We live in crazy times. I hope this helps more people to raise their voice against war and for a severe and brave European reaction. Petition: http://openpetition.de/eu4ukraine (http://openpetition.de/eu4ukraine)
Published 04/09/22
TAoSW launches in November 2021. Here you'll hear about amazing wine brands and how they got created. We explore the delicacies of ideal influencer marketing for winemakers, strategic positioning, generation of new customers and so much more. Follow now for more wine industry insights! Subscribe https://www.theartofsellingwine.com/ (to the TAoSW Newsletter here) Check out the German Podcast https://open.spotify.com/show/3RWVCjheXfR1HPJMMTZo5r (WEIN verkauft! on Spotify) or on...
Published 04/08/22