This episode dives into the world of brand positioning for photographers. I'll explore how to differentiate yourself from the competition, understand your target audience's needs (relevance!), and build trust and credibility. Learn how to craft a powerful value proposition that showcases what makes you unique and resonates with your ideal clients. By the end, you'll have a roadmap for building a photography brand that stands out from the crowd and attracts clients who value your unique vision. If you are a beginner photographer, check out this book I have written for you: https://www.amazon.com/Photographers-Companion-Picture-Beginners-Photography/dp/B0C5274WCX/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=&sr=