In this episode I interview IBCLC Emma Pickett. Emma is a highly sort after IBCLC in the UK. I first came across Emma when reading her blog and more specifically the article The Dangerous Game of the Feeding Interval Obsession. This article has had MILLIONS of downloads and I highly recommend it, you can find it at https://www.emmapickettbreastfeedingsupport.com/twitter-and-blog/the-dangerous-game-of-the-feeding-interval-obsession Emma and I chat about demand feeding, cluster feeding, normal newborn feeding behaviour. We delve into reading your baby, understanding what the first few months are REALLY going to look like if you are exclusively breastfeeding, and expectations around that postnatal time. And why are we as a society so obsessed with clock watching and routines and schedules, rather than following our gut, following our baby, and following our innate ability to support our bew babies. So much gold in this episode, thank you Emma! You can find Emma on Instagram @emmapickettibclc or www.emmapickettbreastfeedingsupport.com