In this podcast episode, Steve and Dave discuss the Japanese concept of "ikigai" and its application to personal and business goals. They explore the idea of finding fulfillment and success at the intersection of passion, skills, economic viability, and making a positive impact. They also delve into the importance of quality and consistency in business, using examples from Japanese companies and Southwest Airlines. The conversation also touches on the need for teaching ethics and philosophical concepts to young people, and the balance between pursuing one's passion and practicality.  ============= Follow Dave: https://www.linkedin.com/in/davidloomis/ Get Dave's book: Marketing Is Everything We Do Interested in learning how Voice of the Customer can grow your business? Contact Dave: [email protected] ============= Follow Steve: https://www.linkedin.com/in/steveamiller/ Get Steve's bestselling book: Uncopyable: How to Create an Unfair Advantage Over Your Competition Want to learn how to generate more business without spending a ton of moolah, and separate yourself from the competition? Steve's online presentations and consulting will make you UNCOPYABLE! Contact him: [email protected]