In this in-depth episode, we're joined by Manu Chandra, Founder and Managing Partner at Sauce.vc, a venture capital fund known for its strategic investments in game-changing startups like Hocco Ice Creams, The Whole Truth Foods, and Perfora, among others. Alongside Ankit Chona, the visionary founder behind Hocco Ice Creams, we embark on a deep dive into the dynamic world of India's consumer goods industry. From uncovering the intricacies of the burgeoning ice cream market to exploring the disruptive strategies employed by emerging brands like Hocco and The Whole Truth Foods, we unravel the behind-the-scenes insights driving Sauce.vc's investment decisions. Get ready for a compelling discussion that navigates the intersections of entrepreneurship, innovation, and investment, shedding light on the untold stories behind some of India's most successful consumer brands.