For decades, neoclassical economists clung to the belief that humans are rational decision-makers, but a daring group of social scientists dared to question this notion. Join us as we explore their pioneering work, from the revolutionary concept of bounded rationality to the eye-opening Cab Driver Study. Through meticulous observations and rigorous analysis, these trailblazers shattered the status quo, ushering in a new era of economic thought. Discover how real-world scenarios defied the rationality assumption, from the baffling fluctuations in stock market behavior to the surprising insights gleaned from everyday decision-making. As we unravel the complexities of economic behavior, we invite you to join us on a radical journey of discovery and transformation. Together, let's challenge traditional notions, advocate for a more nuanced understanding of human behavior, and pave the way for a brighter future in economics and beyond. This is more than just a podcast—it's a revolution. Discover Are humans really rational decision makers? The radical concept of bounded rationality The surprising ways in which workers don’t optimize their earnings How the stock market defies pure rationality