Ep. 100 features John Gordon from Incentive Games, which is the leading free-to-play games provider.   Hear him discuss: The progress that Incentive Games has made since John appeared on Ep. 1 of the podcast, which includes partnerships with tier-1 operators like Fanduel and bet365 Why focusing heavily on player retention has helped Incentive Games position itself as the leading free-to-play games provider How the culture he’s built at Incentive Games has driven employee retention and earned them recognition as a top UK employer His thoughts on how the US market has evolved over the last two years since Ep. 1 Mentoring and advising other startups, and what qualities he looks for in the founders His thoughts on how to improve the podcast over the next 100 episodes His suggestion for a new standard closing question to this podcast!   Learn more 👇 ➡️ Incentive Games website ➡️ John Gordon on Linkedin   --- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.